Projects
Since 2000, I have contributed to numerous projects, assisting multinational organizations and primarily small and medium enterprises in improving their processes, achieving their marketing goals, and telling their stories. As a consultant, mentor, and project founder, I have inspired, supported, and added value to over 120 businesses.
Here are some of my most notable projects.
Stonetech Group
Achieved goals
Redefine brand elements
Develop social media
Increase brand awareness
Create content
Ameliorate the image of the brand
Develop markets overseas
Food industry
Industrialised bakery products
Cafe shop
Nestle
Achieved goals
Organize the import process
Improve times of the process
Improved internal communication
Food industry
Imports exports oils & fats
Gerovassiliou
Achieved goals
Storytelling​
Food industry
Wine producer and trader
8 women
Achieved goals
Storytelling​
Food industry
Diary products
Tofillo
Achieved goals
Branding
Kick start strategy
Enter products to the market
Storytelling
Food industry
Herbs
Paterakis
Achieved goals
Improve employment process
Ensure quality standards
Food industry
Traditional meat industrialised products l
Calypso
Achieved goals
Branding
Kick start strategy
Enter products to the market
Storytelling
Food industry
Olive oil
Pure Hydration
Achieved goals
Redefine brand identity
Create awareness in UK & USA
Kick start Social Media Accounts
Increase organic leads
Water filters
Industrial product (UK)
Terra Creta
Achieved goals
Give export consultation
Product consultation for better adaption in markets overseas
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Food industry
Olive oil production and trade
Balantinos
Achieved goals
Export consultation ​
Brand consultation
Food industry
Diary
production and trade
Zaros
Achieved goals
Export assessment & consultation
Brand consultation
Food industry
Water bottling
and trade
Sony Hellas
Achieved goals
Market Research
Support brand image
Produce content
Electronics industry
Coca-Cola
Achieved goals
Developed the customer network
Food & beverage industry
Vacaar Saab
Achieved goals
Improve import & local distribution process
Automobile
industry
Magna Grecia
Achieved goals
Design new brand elements
Italian restaurant
Cooperationof French
Artisans
Achieved goals
Branding consultation
Go to market strategies
Art products
(France)
Brand
Chios
Island
Achieved goals
Identify core brand elements
Background storytelling research
Storytelling development
Place branding project
Labakis
Achieved goals
Visual and strategic rebranding
Brand repositioning
Go to market activities
Communicate brand message and image
Meat products
Hiotakis
Achieved goals
Lunch new product line in the market
Promotional events
Collected market data
Communicate brand message and image
Bakery products
ECODOOR
Achieved goals
Designed & managed a new website
Defined brand identity and core messages
Developed social media accounts and campaigns
Created awareness and engaged new customers
Created original digital content
Constructions
Personal Projects
Here are two projects I have co-founded with my partners
Personal business initiative, specialised in the food industry. Offered: professional consulting for the SMEs development. Created kick start strategies and brand identities from scratch. Created entry market export plans, internal and external business research and analysis.
The company introduced the “Strategic Export Concept", an international development strategy for SMEs agricultural businesses. Distinguished as the best business practice. (among 27 other proposed projects from 7 EU countries, AGROSTART program.) This concept was communicated across the country (Greece), via the published catalog of the organizer (the institute of research and development.
As a founder of fouditerranean I gave several mentor speeches, lectures, and seminars on marketing, exports, and branding. I helped and inspired several s/m businesses.
I created it with my partner - journalist Irene. The amazing thing was that many people volunteered to offer their services in 2015 when everything began.
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It is a pioneered storytelling platform, the main purpose was to encourage people to tell their real stories and inspire other people. That came true very soon. Both everyday people and celebrities shared their stories and got amazing feedback from those who got inspired by them. Today we keep the platform open only to be selected by our team stories. Our purpose is to communicate ideas, via storytelling again, that can make our world better. We keep communicating ideas through stories told mainly by the CHARACTERS team.
We considered storytelling the best way to tell your ideas to the world. This works for the brands as well. We studied research and told the story of brands (both products and places).
Characters is still an amazing experience but also a place to communicate and express our creativity and ideas.
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To be continued…
